Everett McKayUX Design Edge
On Twitter: UXDesignEdge
Great mobile apps take full advantage of the mobile device to deliver the top mobile scenarios quickly and efficiently. They optimize for mobile scenarios by focusing on doing “one thing” well, taking full advantage of the capabilities and constraints of mobile devices to do what they are uniquely great at. Well-designed mobile apps feel simple because they don’t bother with features, settings, or details that users just don’t care about.
In this tutorial, you will learn the core principles to design specifically for mobile devices and how mobile design is different—great mobile experiences are far more than just small desktop apps and sites.
Do you have an app, site, feature, or service that you think is well designed and solves real problems, but people aren't using it? It could be that users simply don't trust it or lack confidence using it. Trust is a relationship that products must earn with users and confidence is a user’s emotional assessment in their understanding of a product. Too often we take user’s trust and confidence for granted when making design decisions. We shouldn't—if users don't trust your product then little else matters.
In this presentation, you will learn how to design for trust, confidence, and persuasion, with design principles and many examples.